Hotel Kansas City
design | marketing | social media | content creation
I managed marketing & social media for four distinct venues: Hotel Kansas City, The Classic (the lobby bar), the lobby coffee shop, James Beard-nominated The Town Company, and Nighthawk, the basement nightclub.
- I launched an influencer strategy that increased bookings by 25% and earned 12+ collaborations & media mentions in six months.
- Led all visual brand touchpoints: signage, social content, digital ads, and sales materials, including multiple specialized sales books for the team.
- Acted as liaison between departments to ensure cohesive guest messaging and consistent brand execution.
The Town Company
Located on the first floor of Hotel Kansas City, The Town Company is a James Beard nominated, fine-dining restaurant created by husband & wife chef duo, Helen Jo & Johnny Leach. I ran their social media, took plenty of photos, and designed labels for custom BBQ sauce that the team produces.