Hotel Kansas City
design | marketing | social media | content creation
I managed marketing & social media for four distinct venues: Hotel Kansas City, The Classic (the lobby bar), the lobby coffee shop, James Beard-nominated The Town Company, and Nighthawk, the basement nightclub.
I launched an influencer strategy that increased bookings by 25% and earned 12+ collaborations & media mentions in six months.
Led all visual brand touchpoints: signage, social content, digital ads, and sales materials, including multiple specialized sales books for the team.
Acted as liaison between departments to ensure cohesive guest messaging and consistent brand execution.
The Town Company
Located on the first floor of Hotel Kansas City, The Town Company is a James Beard nominated, fine-dining restaurant created by husband & wife chef duo, Helen Jo & Johnny Leach. I ran their social media, took plenty of photos, and designed labels for custom BBQ sauce that the team produces.